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UGC + Social First
Campaigns with a social focus, creator partnerships, and lofi-style content.
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Tanner Fletcher
Talent + Content Creation by Anderson.
case studies
Tanner Fletcher’s Spring 2025 Collection proves having an Artist’s Dilemma can be a good thing. The design duo embraced their myriad ideas for spring to create a cohesive collection that felt true to the brand’s DNA.
When you're running the show solo, January feels like both a fresh start and an overwhelming mountain to climb. As the leading client relationship platform for independent businesses, HoneyBook partnered with Anderson to create content promoting January Jumpstart, a special campaign with $10,000 up for grabs in funds, tools, resources, and training designed to help independent business owners thrive in 2025.
HoneyBook
Talent + Content Creation by Anderson.
Jaded London
Produced by Anderson.
New York City icon, Memphy (and her… twin), get in front of the camera for Jaded London's B2R (Born to ride) collection. : a gritty, grungey and sexed-up collection of basics with a twist sat amongst directional transitional styles.
Kiehl’s
Role : Sr Producer
OOH, web and social shoot in a special campaign We Skincare About You highlighting Kiehl’s top tech innovations + skincare products with some of the brand’s own employee “Skincare Experts” cast from stores around the world.
[Left] Watch Kiehl’s skincare experts test their knowledge in this fun interview-style blind product test.
[Centre] We cast “real people” for a product demo of Kiehl’s latest skincare technology.
[Right] One of Kiehl’s skincare experts explains how to fight oily skin and the benefits of the product.
ISLY NYC
Content Creation by Anderson.
Queen-favorite jewelry label ISLY NYC and Anderson teamed up for a suite of campaign stills, e-comm and UGC-style videos integrated with product tagging, sponsored posts and a shared Pinterest board.
Coach
Content Creation by Anderson.
Following the launch of their #InMyTabby campaign, Coach surprised Emmy-winning online personality Ezequiel Consoli with two of their headlining bags, captured beautifully amidst the NYC cityscape.
Additional Content
